Job Description

Job Description

Job Description

CENTURY 21 Edge is a leading real estate brokerage in Central Florida and the Tampa Bay area. We believe in doing things differently: building extraordinary agent experiences, using top-tier tools and technology, and creating a fun, vibrant, high-energy brand that stands out. We’re looking for a Social Media Manager who can bring that same bold, creative, tech-forward energy to our online presence.

Position Summary

The Social Media Manager will own our brand’s voice on social channels, build audience engagement, create fun and compelling content (posts, stories, reels, TikToks, videos), and leverage modern tools — including AI — to amplify reach and impact. This is a predominantly in-person role (≈ 75%) in the Orlando area, with remote flexibility (≈ 25%) once the rhythm is established.

Key Responsibilities

• Develop and execute a strategic social media plan that builds the CENTURY 21 Edge brand, grows our online community, and drives engagement.
• Create and manage content across multiple platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn, Stories/Reels) — including scripting, shooting, editing, scheduling, and posting.
• Use AI-enabled tools and analytics to generate content ideas, optimize performance, and personalize audience interactions.
• Monitor social media channels in real time, respond to engagement, manage comment flows, and cultivate community.
• Produce fun, high-quality video content (reels, TikToks, short promos) that reflect the brand’s personality and resonate with our target audience (agents, customers, community).
• Collaborate with marketing, agent teams, leadership to align social content with broader brand initiatives, events, and campaigns.
• Analyze social metrics (reach, impressions, engagement, follower growth) and report insights to leadership; iterate to improve performance.
• Stay ahead of social and digital trends (platform features, algorithm changes, creative formats) and proactively propose innovations.
• Manage the social content calendar, ensure consistency in brand voice, and maintain quality control.
• Occasionally assist with on-site content capture (in-office, open houses, events, community outreach) in the Central Florida region.

Required Qualifications

• 3–5+ years of social media management (or similar) for a brand with a strong engagement focus.
• Demonstrated success in creating social content with measurable audience growth and engagement.
• Excellent video production skills (shooting/lighting/editing) for short-form social media.
• Strong understanding of platforms’ native features (TikTok, Instagram Reels, Stories, Facebook, YouTube Shorts, LinkedIn) and algorithm dynamics.
• Experience leveraging AI tools (content generation, analytics, personalization) in social or marketing contexts.
• Excellent storytelling, writing, editing, and creative-direction skills — with a fun, engaging personality.
• Strong analytic mindset: comfortable with metrics, dashboards, reporting, and data-driven decision making.
• Ability to work in-office in the Orlando area (≈ 75% in-person), with some remote work (≈ 25%) once established.
• Self-starter who thrives in a fast-paced environment, juggles multiple projects, and anticipates emerging opportunities.

Preferred Qualifications

• Experience in real estate or related lifestyle/consumer brand vertical.
• Proficiency with social scheduling/management tools and editing suites (Final Cut, CapCut, etc.).
• Familiarity with influencer partnerships, UGC (user-generated content), and community-driven campaigns.
• A personal social media presence or portfolio demonstrating creativity, humor, and brand voice.

Compensation & Benefits

• Competitive salary (market-based for Orlando / Central Florida) — please inquire.
• Performance bonus tied to engagement growth, follower growth, and campaign success metrics.
• Hybrid work model (in-office + remote) with flexibility.
• Access to industry-leading tools, professional development, and a fun, entrepreneurial team culture.
• Opportunity for direct impact — this role helps shape how our brand is perceived and how we engage with agents and customers.

Company Description

CENTURY 21 Edge is a full-service real estate brokerage serving Central Florida, Tampa, Lakeland, and South Florida, proudly operating within the global CENTURY 21 network — the most recognized and respected name in real estate worldwide. Built on a culture of education, diversity, gratitude, and entrepreneurship, we support our team with industry-leading tools, innovative technology, and a commitment to extraordinary experiences.

Our organization includes Residential, Luxury (Fine Homes & Estates), Commercial, Property Management, Short-Term Rentals, and Strategic Partnership divisions, offering diverse career paths across multiple specialties . We provide employees and affiliated professionals with access to advanced training, Google Workspace, marketing resources, and a collaborative environment focused on growth and service excellence.

With over 2,000 instructor-led trainings per year, a deep library of on-demand learning, and modern platforms like edgeOS and the CENTURY 21 Edge Concierge App, our people are equipped to thrive in a fast-moving real estate landscape .

Whether supporting our customers, our agents, or our internal operations, every team member plays a meaningful role in helping communities navigate homeownership and property decisions with confidence.

Join a company dedicated to progress, innovation, and the Joy of Home.

Company Description

CENTURY 21 Edge is a full-service real estate brokerage serving Central Florida, Tampa, Lakeland, and South Florida, proudly operating within the global CENTURY 21 network — the most recognized and respected name in real estate worldwide. Built on a culture of education, diversity, gratitude, and entrepreneurship, we support our team with industry-leading tools, innovative technology, and a commitment to extraordinary experiences.\r\n\r\nOur organization includes Residential, Luxury (Fine Homes & Estates), Commercial, Property Management, Short-Term Rentals, and Strategic Partnership divisions, offering diverse career paths across multiple specialties . We provide employees and affiliated professionals with access to advanced training, Google Workspace, marketing resources, and a collaborative environment focused on growth and service excellence.\r\n\r\nWith over 2,000 instructor-led trainings per year, a deep library of on-demand learning, and modern platforms like edgeOS and the CENTURY 21 Edge Concierge App, our people are equipped to thrive in a fast-moving real estate landscape .\r\n\r\nWhether supporting our customers, our agents, or our internal operations, every team member plays a meaningful role in helping communities navigate homeownership and property decisions with confidence.\r\n\r\nJoin a company dedicated to progress, innovation, and the Joy of Home.

Job Tags

Temporary work, Work at office, Remote work, Worldwide,

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